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This is the first post on my new blog. I’m just getting this new blog going, so stay tuned for more. Subscribe below to get notified when I post new updates. – Sofia M

For my store observation I visited the fashion brand; COS (2007). COS is a contemporary fashion brand that take a modern take of fashion, using inspiration from modern art and design. For their clothing they take inspiration from the world such as architecture, photography, textiles and ceramics to create their collection. As well as collaborating… Read more

For this exercise I chose to look at the word urban. The reason to why I chose this word was because I found that in my street style photography many people tended to use the word urban . I wanted to look at this word to gain a visual representation of what the word could… Read more

For this exercise I was required to go to an area in London and observe and analyse the street style in the particular area. The area that I visited was Tottenham Hale. Tottenham Hale is located in north london, in the borough of Haringey.  From my observation, I found many young females and males in… Read more

Hi my name is SofiaM, I am a London student currently studying International Fashion Marketing and Management. I have recently to London and I am in the love with the art and fashion that spreads all through London. On my blog I will be exploring certain topics surrounding fashion from key terminology and what it… Read more